Nissan, in collaboration with the Arbor Day Foundation, will be setting-up new roots across Europe. Through a joint initiative to plant 20,000 trees in 2021, the partnership will benefit local communities and drive forward ambitions to combat climate change, reduce air pollution and ultimately enrich those lives of future generations.
In celebration of World EV Day, September 9, 2020, Nissan marked the production of the 500,000th LEAF
Following a successful decade of LEAF, the world’s first mass-market electric vehicle, and its support for the United Nations’ Sustainable Development Goals1 (SDGs) through the Nissan Green Program 2022, the company launches this project as part of its continued long-term commitment to address environmental challenges for a more sustainable planet.
Sites across the UK, France, Germany and the Netherlands have been purposely chosen to benefit from the reforestation program. From reducing floods to saving a children’s playground outside London to restoring forests badly hit by bark beetles on the outskirts of Paris. Each urban location strives to cater to a greater social need to ensure that the local environment is a better place to live for everyone.
Nissan’s ambition will expand Nissan Green program initiatives and ongoing work to minimize the carbon footprint of its products and operations with a goal of being carbon neutral by 2050. Nissan’s commitment builds on its decades-long programs to reduce emissions and deliver electric vehicles to technologies that benefit the environment and society.
“We have a responsibility to ensure our innovations continue to enrich people’s lives and have outlined clear targets to maintain this mission. By 2022 we plan to have a 40% reduction in CO2 emission from all new cars and expect 50% of our line-up to be electrified by early 2024, with the launch of Ariya all electric coupe crossover and Qashqai e-Power as the first steps.” Nissan
The Arbor Day Foundation is the largest non-profit membership organisation dedicated to planting trees. With over 1 million members worldwide, and with the help of partners, the foundation has planted more than 400 million trees globally over the past 50 years.
“Nature-based climate solutions not only mitigate the environmental impact of daily business operations but also protect the ecosystems and economies that people and wildlife alike rely upon. Our partnership with Nissan allows us to further this work around the world,” said Dan Lambe, President of the Arbor Day Foundation.
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